You can use Chameleon to build and manage in-product Experiences without requiring any coding ability. Once Chameleon is installed, it can take as little as a few minutes to build and launch an Experience.
Below are the steps you'll need to follow from starting out with Chameleon to launching and improving your first Experience.
First things first—let's get you set up with a Chameleon account 🙂:
Simply sign up using your work email or Google for Work—it's completely free and takes just a minute.
Already have teammates using Chameleon? Great! If anyone with your email domain has created an account, you'll automatically join their team when you sign up!
Now it's time to bring Chameleon into your product by installing our code snippet:
Think of this step as plugging Chameleon into your application—once connected, you'll unlock all the powerful features waiting for you.
Don't worry about compatibility! We've made sure Chameleon works smoothly with all the latest web technologies.
We offer several installation methods so you can choose what works best for your unique setup.
👉 Read this if you want to check Chameleon's compatibility with your product.
Once you've created your account and installed Chameleon in your app, you can build and preview an Experience for free, without requiring anyone else, just by using our Chrome Extension 🪄.
The Chrome extension gives you access to the Chameleon Builder, which is the component you'll use to build Experiences in your product, and save them to your account.
👉 This is a great way to get started without any commitment, even if you are not quite ready to launch your in-product experiences yet.
Now that you've installed Chameleon, let's start building! Head to the "Get Started" page under "Try Building" and choose from two creation paths:
Option 1: Craft Your Own Experience
Browse our library of tried-and-tested patterns and click "Build" on one that catches your eye
You can design your Experience in your actual application or in our Sandbox environment—your choice!
Option 2: Generate with AI (Coming Soon 👀)
Our AI assistant is almost ready to become your Experience co-creator
Just click "Generate Now" and answer a few simple questions about your goals
Need to make tweaks? No problem—you can fine-tune everything in the Builder before going live 😃
🤝 This is also a good time to get feedback from your colleagues: invite them to your Chameleon account and ask them to download the Chrome Extension. They will be able to see, preview, and edit any Experiences you've built.
You've created something amazing—now it's time to share it with your users! To go live, you'll need to choose a Chameleon plan:
Our paid plans unlock the full Chameleon experience, giving you access to:
Making your Experiences live on your website
Creating custom user Segments so the right people see the right Experiences
Gathering analytics to understand what's working
Connecting with your favorite tools through our integrations
You can also explore our free plan, which enables you to try out the flow of building Experiences and Segments.
Remember to define your custom audience and test your Experience before publishing.
🎯 Chameleon automatically tracks performance data for your published Experiences. You can analyze this data from the Chameleon Dashboard, but you can also use our API or connect Integrations to send this data to your preferred analytics tool.
🤝 We recommend integrating Chameleon with your analytics tool, so you can have a more holistic perspective of the impact your published Experiences have on your product usage and engagement.
The data collected will vary depending on the Experience type. For measuring Tours performance, for example, Chameleon collects event data such as Tour Started, Step Seen, Tour Exited, and more. Use these insights to improve your Experiences and simplify your interactions!
👉 You can find out which data is collected by visiting each Experience's section on our Help Center.
✨ You can use a tool like FullStory to better understand how users are interacting with your product and Chameleon Experiences. This way you can get a better sense of which aspects of the Experience to improve.