In Chameleon, you can Tag users and leverage this to target Experiences to the right groups of users. User Tags are even more powerful when your team delivers different types of Experiences and you want to keep efforts organized and users on a need-to-see basis.


Availability & Usage

🔐 Startup & Growth: 50 Tags, Enterprise: unlimited Tags

📍 Ready to power your Tours, Tooltips, Microsurveys, Launchers

⚙️ Manage them from the Dashboard


Quick access


What are user Tags?

User Tags are applied to users to make it easier to deliver Experiences to the right users in Chameleon. You can leverage Tags to organize your efforts, mark users that need specific guidance or that you can target with follow-up campaigns; or simply ensure specific individuals see specific Experiences.

💡 Use Tags to help cross-team efforts target users efficiently. Ensure the right people see designated Experiences, by leveraging Tags as you build your Segments.

You can add Tags to your users:


How to Tag users?

👉 To leverage your CSV files, follow the steps under importing CSVs to Tag users.

👉 To leverage users' button clicks see how to Tag users from a button Action.

You can also Tag individual users or, bulk-Tag multiple users in any Segment, or your All users list in the Dashboard.

Select the user that you want to Tag and from the side panel that opens up on the right, go to "Tag User". Next, you can select from the user Tags already created on your account, or name a new one and create it on the spot.

Hit "Confirm" and your user will fall into the categories you pick when delivering Experiences to those Tags.

To Tag multiple users simply, select them and use the "Actions" menu on the top-right, and select Edit Tags. The same modal will show up, and you can easily search for, or create new Tags to add to your users.

To remove a user Tag, use the same individual or bulk option, but de-select the Tags that no longer make sense. Click "Confirm" and your choices will be saved.


How to manage user Tags?

As you add user Tags, these will appear on the Tags page in the Dashboard, under Data Management. Here, you'll see a breakdown of your existing Experience and user Tags, as well as data imports.

After you start using Tags, you'll surely want to manage the different users in each tag group. Here you can keep track of Tags or data imports, and check how many Experiences leverage these.

Maybe that Tag isn't relevant to those users, or you've used your allocated number of Tags and you need some extra room. Simply go in your Segments, and update them.

💡 For Tags mass-updates, you can also use CSV imports, but update the data in your spreadsheet. For example, if you want to remove an exhaustive list of users from a Tag, upload an empty CSV to override the existing Tag.


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