The Chameleon Homepage

Explore what you can view on the Hopemage and how to make the best out of the data available here

Sonia Schiau avatar
Written by Sonia Schiau
Updated over a week ago

The Chameleon Homepage is the place to keep up with your account activity and users' engagement. Here, you can quickly understand the efficiency of Experiences and what other teammates do in your account.

User coverage

This section gives you a good overview of how you engage users with Chameleon Experiences on a monthly course.

This chart shows the total number of targeted users (seen in the last 30 days) and how many are neglected versus how many are engaged.

  • Engaged users -- the number of users who complete a Chameleon Experience in the last 30 days

  • Neglected users -- total MTUs minus engaged users (users who are not yet targeted with any Experiences)

πŸ‘‰ Review your Segments and Experiences to see where you can optimize for better targeting. Ensure that your neglected users can benefit from in-app efforts.

Engagement Index

Use the Engagement index to understand how healthy your in-apps are. This graph shows the ratio of positive to negative user interactions with your Experiences (over the past 6 weeks). It is a good indication of whether your Experiences are well-received by users.

The Engagement index shows a score between 0 - 100 for each week. This is calculated based on different user interactions, that are either positive or negative for each type of Experience. Here are some examples of interactions that we take into account when we calculate your weekly score:

Positive interactions:

  • Completed Chameleon Tour

  • Chameleon Button clicked

  • Chameleon Completed Survey

  • Chameleon Tooltip link clicked

  • Chameleon Launcher item clicked

Negative interactions:

  • Deferred Chameleon Tour

  • Chameleon Exited Survey

  • Chameleon Dismiss clicked immediately

  • Launcher Item Click into an Experience (Microsurvey/Tour) and exits

β„Ή It may take around 1 week to gather data and populate your graph.

πŸ‘‰ Use the "Quality Score" to improve your Experience delivery, targeting, or styling. Test the end-user Experience and try to understand why negative interactions occur.

For example, your message might appear at the wrong time and users jump to dismiss it too quickly. You can use a Smart Delay to ensure you're not interrupting them; next, you can try other placements or Triggers to ensure the in-app is contextual and useful to all users seeing it.

Experiences recap

See how many Experiences you have live of each type and jump in to review, assess, or edit existing Experiences on your account.

✨ Ensure you're making the best out of your Chameleon plan and you're leveraging all available Experiences to guide users in your app.

Activity Feed

Review your account activity at a glance and see who's publishing, editing, or building new in-apps. The Activity Feed shows the major events for Tours, Tooltips, Microsurveys, and Launchers, as well as any notes that teammates leave.

You can click on any update to access the respective Experience and see more details.

β„Ή HelpBar updates are not part of the Activity Feed yet.

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